Char Barossa
A local gem known for exceptional grilled dishes and a welcoming atmosphere, showcasing the best of Barossa Valley's produce and wines.
Social Media Management Content Creation
Char Barossa
2023
Client
Year
Char Barossa, a family-owned restaurant offering a relaxed dining experience in the Barossa. They focus on simple, high-quality food, especially great steaks paired with Barossa Shiraz. Their philosophy emphasises fresh, locally sourced seasonal produce cooked on the chargrill. With a passion for showcasing the best of the Barossa, Char Barossa invites you to join them for a memorable dining experience.
The Brief
Char Barossa sought our expertise in creating social media content that would appeal to both older and younger generations. They wanted to maintain their appeal to their existing customer base while also attracting a younger demographic. Our goal was to strike a balance in the content, ensuring it was engaging and relevant to both age groups, highlighting the unique offerings of Char Barossa in a way that would resonate with all.
The Work
We collaborated with a professional photographer to capture the essence of Char Barossa, creating a run sheet to ensure we captured the content they desired. The photos featured a blend of their exquisite dishes and the inviting atmosphere, showcasing people enjoying themselves together. This approach helped us create engaging and authentic content that resonated with Char Barossa's audience, highlighting both the restaurant's culinary offerings and its welcoming ambiance.
