Sprout Cooking School
Where food lovers come to learn, create, and be inspired.
Social Media Management Content Creation
Sprout Cooking School
2022
Client
Year
Sprout is a culinary haven in South Australia, renowned for its state-of-the-art kitchen and immersive cooking classes. Picture this: you watch skilled chefs prepare a dish, then roll up your sleeves to recreate it, all while enjoying a glass of local wine. Led by passionate dieticians and chefs, these classes are designed to cater to your health, lifestyle, and budget. Every dish is a nutritious masterpiece, showcasing the best of South Australian produce.
The Brief
Sprout tasked us with creating a social media campaign that would showcase their offerings while highlighting local produce and wines, health, and the importance of cooking at home. Our goal was to create engaging content that would educate their audience about these key aspects while promoting Sprout's hands-on culinary experience.
The Work
We devised several strategies to enhance Sprout's social media engagement. This included creating a "Recipe of the Week" video series, showcasing dishes with local produce and wines, and promoting the benefits of cooking at home. We also collaborated with professional photographers to highlight their masterclasses and promoted seasonal cooking classes. These efforts helped to elevate Sprout's online presence and reinforce their commitment to promoting healthy, home-cooked meals using local ingredients.
